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1 exchange rate relations
Деловая лексика: соотношения валютных курсовУниверсальный англо-русский словарь > exchange rate relations
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2 exchange rate relations
Англо-русский экономический словарь > exchange rate relations
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3 exchange
nrazmjena; burza• accounting treatment of exchange rate changes knjiћenje promjena tečaja• Amsterdam Exchange ( AEX) Amsterdamska burza• bilateral key exchange ( BKE) bilateralna razmjena ključeva (SWIFT)• bill of exchange (B/E) mjenica• bills of exchange payable plative mjenice (obveza za izdanu mjenicu)• currency rate of exchange devizni tečaj• domestic bill of exchange domaća mjenica• dual exchange market dvojno devizno trћiљte• effective exchange rates efektivni tečaj• European Exchange Europska burza (zajedničko ročno trћiљte njemačke i љvicarske burze)• exchange arrangement tečajni aranћman• exchange authorisation devizno odobrenje• exchange broker burzovni broker• exchange control devizna kontrola• exchange guarantee devizna garancija• exchange member član burze• exchange of shares razmjena dionica• exchange policy devizna politika• exchange programme program razmjene• exchange rate (devizni) tečaj• exchange rate band tečajni raspon• exchange rate fluctuation fluktuacija tečaja• Exchange Rate Mechanism ( ERM) tečajni mehanizam (ERM) u EU-u• Exchange Rate Mechanism II ( ERM II) tečajni mehanizam II (ERM II) u EU-u nakon uvođenja eura 1999.• Exchange Rate Mechanism III ( ERM III) tečajni mehanizam III (ERM III) u EU-u nakon uvođenja eura 1999.• exchange rate policy tečajna politika• exchange rate relations devizni odnosi• exchange rate targeting ciljanje tečaja (ekonomskim politikama, osobito monetarnom)• exchange rate volatility volatilnost tečaja• exchange reserves devizne pričuve• exchange restriction devizno ograničenje• exchange risk tečajni rizik• exchange risk cover pokriće za tečajni rizik• exchange rules devizna pravila, pravila burze• Exchange Traded Funds ( ETFs) fondovi kojima se trguje na burzi; indeksni vrijednosni papiri• exchange values tečajne vrijednosti• fixed exchange rate fiksni tečaj• fixed exchange rate relations fiksni tečajni odnosi• flexible exchange rate promjenjivi tečaj• floating exchange rate plutajući tečaj• foreign bill of exchange međunarodna mjenica (loro)• foreign exchange rate risk tečajni rizik• forward exchange market terminsko devizno trћiљte• forward exchange rates terminski devizni tečajevi• forward exchange transaction terminska transakcija• gold exchange standard zlatno-devizni standard• inland bill of exchange domaća mjenica• management of exposure to exchange rates upravljanje izloћenoљću tečajnomu riziku• market exchange rate trћiљni tečaj• multiple exchange rate viљestruki tečaj• nominal effective exchange rates nominalni efektivni (devizni) tečajevi• nominal echange rate nominalni tečaj• official exchange rate sluћbeni tečaj• rate of exchange for spot delivery tečaj za promptnu isporuku• real effective exchange rate realni efektivni tečaj• real exchange rate realni tečaj• seat on the exchange mjesto na burzi• split exchange rate podijeljeni devizni tečaj• spot exchange rate promptni tečaj• stable exchange rate relations stabilni tečajni odnosi• stock exchange listing uvrљtenje na burzu vrijednosnih papira• stock exchange quotation burzovna kotacijaEnglesko-Hrvatski Glosar bankarstva, osiguranja i ostalih financijskih usluga > exchange
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4 relations
bring into contractual relations устанавливать договорные отношения business relations деловые отношения business relations торговые связи commercial relations торговые отношения commercial relations торговые связи community relations общинные отношения; участие предприятий в программах налаживания коммунального обслуживания; активизация населения для улучшения своей жизни customer relations контакты с клиентами customer relations отношения с клиентами domestic relations семейные отношения employer/employee relations взаимоотношения работодателя и работника exchange rate relations соотношения валютных курсов external economic relations внешнеэкономические связи marital relations супружеские отношения public relations общественная информация public relations престижная деятельность компании public relations рекламный, относящийся к рекламе или информации public relations связи фирмы с общественными организациями public relations связи фирмы с отдельными лицами public relations department отдел информации коммерческого предприятия; public relations officer служащий отдела информации; public relations man агент по рекламе public relations department отдел информации коммерческого предприятия; public relations officer служащий отдела информации; public relations man агент по рекламе relations отношения trade relations торговые контакты trade relations торговые отношения trade relations торговые связи working relations отношения в процессе труда working relations производственные отношения -
5 relations
связи;
отношения cause-and-effect relations public relations Соотношения bring into contractual ~ устанавливать договорные отношения business ~ деловые отношения business ~ торговые связи commercial ~ торговые отношения commercial ~ торговые связи community ~ общинные отношения;
участие предприятий в программах налаживания коммунального обслуживания;
активизация населения для улучшения своей жизни customer ~ контакты с клиентами customer ~ отношения с клиентами domestic ~ семейные отношения employer/employee ~ взаимоотношения работодателя и работника exchange rate ~ соотношения валютных курсов external economic ~ внешнеэкономические связи marital ~ супружеские отношения public ~ общественная информация public ~ престижная деятельность компании public ~ рекламный, относящийся к рекламе или информации public ~ связи фирмы с общественными организациями public ~ связи фирмы с отдельными лицами public ~ department отдел информации коммерческого предприятия;
public relations officer служащий отдела информации;
public relations man агент по рекламе public ~ department отдел информации коммерческого предприятия;
public relations officer служащий отдела информации;
public relations man агент по рекламе relations отношения trade ~ торговые контакты trade ~ торговые отношения trade ~ торговые связи working ~ отношения в процессе труда working ~ производственные отношенияБольшой англо-русский и русско-английский словарь > relations
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6 fixed
adjnepromjenjiv, fiksni• additions of fixed assets nabava dugotrajne materijalne imovine• amortization of fixed assets amortizacija dugotrajne materijalne imovine• disposals of fixed assets prodaja dugotrajne materijalne imovine• fixed assets dugotrajna materijalna imovina• fixed assets administration upravljanje dugotrajnom materijalnom imovinom• fixed assets write-off otpis dugotrajne materijalne imovine• fixed but adjustable parities fiksni, ali prilagodljivi pariteti• fixed capital fiksni kapital• fixed capital formation investicije u dugotrajnu imovinu (fiksni kapital)• fixed debenture fiksna zaduћnica• fixed exchange rate fiksni tečaj• fixed exchange rate relations fiksni tečajni odnosi• fixed income insurance product proizvod osiguranja s fiksnim dohotkom• fixed-income securities vrijednosni papiri s fiksnim prinosom• fixed-interest bond obveznica s fiksnom kamatom• fixed interest rate loan kredit s fiksnom kamatnom stopom• fixed-interest securities vrijednosni papiri s fiksnom kamatom• fixed investment fiksna investicija• fixed range fiksni raspon• fixed rate nepromjenjiva stopa• fixed rate instrument instrument s nepromjenjivom stopom• fixed rate loan krediti s nepromjenjivom kamatnom stopom• fixed rate of interest fiksna kamatna stopa• fixed rate tender ponuda s fiksnom cijenom• fixed-term deposit oročeni depozit• fixed trust zatvoreni investicijski fond povjerenjaEnglesko-Hrvatski Glosar bankarstva, osiguranja i ostalih financijskih usluga > fixed
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7 Community
nZajednica• Community borrowing and lending instrument instrument zaduћivanja i kreditiranja Zajednice• Community company trgovačko druљtvo Zajednice• Community Customs Code ( CCC) Carinski љifrarnik Zajednice• Community exchange rate system tečajni sustav Zajednice• Community financing instrument instrument financiranja Zajednice• Community instrument instrument Zajednice• Community loan zajam Zajednice• Community snake “zmija” ZajedniceBilj.: Popularni naziv za europski tečajni mehanizam prema kretanju unutar pojasa oko srediљnjega pariteta prema ECU-u, kao “zmija u tunelu”• Community system of exchange rate relations sustav tečajnih odnosa Zajednice• Community system of reliefs from customs duty sustav carinskih poreznih olakљica Zajednice• Community’s Excise Committee Odbor za troљarine Zajednice• Community tariff quota carinska kvota Zajednice• intervention in Community currencies intervencija u valute Zajednice• new Community instrument novi instrument Zajednice• new Community instrument for borrowing and lending novi instrument Zajednice za zaduћivanje i kreditiranjeEnglesko-Hrvatski Glosar bankarstva, osiguranja i ostalih financijskih usluga > Community
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8 foreign
foreign ['fɒrən](a) (country, language, person, food) étranger; (aid, visit → to country) à l'étranger; (→ from country) de l'étranger; (products) de l'étranger; (trade) extérieur;∎ she looked foreign elle paraissait étrangère;∎ a foreign-sounding name un nom aux consonances étrangères;∎ students from foreign countries des étudiants venant de l'étranger;∎ relations with foreign countries les relations avec l'étranger;∎ foreign competition concurrence f étrangère;∎ foreign investment investissement m étranger;∎ foreign relations relations fpl avec l'étranger;∎ foreign travel voyages mpl à l'étranger∎ such thinking is foreign to them un tel raisonnement leur est étranger►► Finance foreign account compte m étranger;foreign affairs affaires fpl étrangères;Finance foreign bill effet m ou traite f sur l'extérieur;Medicine foreign body corps m étranger;the Foreign and Commonwealth Office le Foreign Office, le ministère britannique des Affaires étrangères;the Foreign and Commonwealth Secretary = le ministre britannique des Affaires étrangères;Press foreign correspondent correspondant(e) m,f à l'étranger;Finance foreign currency devises fpl étrangères;∎ to buy foreign currency acheter des devises étrangères;Finance foreign currency account compte m en devises étrangères;Finance foreign currency assets avoirs mpl en devises étrangères;Finance foreign currency earnings apport m de devises étrangères;Finance foreign currency holding avoir m en devises étrangères;Finance foreign currency loan prêt m en devises étrangères;Finance foreign currency option option f de change;Finance foreign currency reserves réserves fpl de change, réserves fpl en devises;Finance foreign debt dette f extérieure;Finance foreign exchange devises fpl étrangères;Finance foreign exchange broker, foreign exchange dealer cambiste mf, courtier(ère) m,f en devises;Finance foreign exchange gain gain m de change;Finance foreign exchange loss perte f de change;Finance foreign exchange market marché m des changes;Finance foreign exchange option option f sur devises;Finance foreign exchange rate cours m des devises;Finance foreign exchange reserves réserves fpl de change, réserves fpl en devises;Finance foreign exchange risk risque m de change;Finance foreign exchange transfer transfert m de devises;the Foreign Legion la Légion (étrangère);foreign market marché m extérieur;Medicine foreign matter corps m étranger;Politics foreign minister ministre m des affaires étrangères;the Foreign Office le Foreign Office, le ministère britannique des Affaires étrangères;foreign policy politique f étrangère ou extérieure;the Foreign Secretary = le ministre britannique des Affaires étrangères;American foreign service service m diplomatique -
9 foreign
'forən1) (belonging to a country other than one's own: a foreign passport.) extranjero2) ((with to) not naturally part of: Anger was foreign to her nature.) ajeno a•foreign adj extranjerotr['fɒrɪn]1 (from abroad) extranjero,-a2 (dealing with other countries) exterior3 (strange) ajeno,-a, extraño,-a\SMALLIDIOMATIC EXPRESSION/SMALLforeign affairs asuntos nombre masculino plural exterioresforeign aid ayuda exteriorforeign body cuerpo extrañoforeign correspondent corresponsal nombre masulino o femenino extranjero,-aforeign language lengua extranjera, idioma nombre masculino extranjeroforeign legion legión nombre femenino extranjeraForeign Minister Ministro,-a de Asuntos ExterioresForeign Ministry Ministerio de Asuntos ExterioresForeign Office SMALLBRITISH ENGLISH/SMALL Ministerio de Asuntos Exterioresforeign policy política exteriorForeign Secretary SMALLBRITISH ENGLISH/SMALL Ministro,-a de Asuntos Exterioresforeign trade comercio exteriorforeign ['fɔrən] adj1) : extranjero, exteriorforeign countries: países extranjerosforeign trade: comercio exterior2) alien: ajeno, extrañoforeign to their nature: ajeno a su caráctera foreign body: un cuerpo extrañoadj.• advenedizo, -a adj.• ajeno, -a adj.• exterior adj.• extranjero, -a adj.• extraño, -a adj.• forastero, -a adj.• foráneo, -a adj.'fɔːrən, 'fɑː-, 'fɒrən1)a) <custom/country/language> extranjerob) <policyade/relations> exteriorforeign debt — deuda f externa
2) ( alien)to be foreign TO something/somebody — ser* ajeno a algo/alguien
3) ( Med) extraño['fɒrɪn]1. ADJher job involves a lot of foreign travel — su trabajo supone que tiene que viajar a menudo por el extranjero
foreign news — noticias fpl internacionales
2) (Pol) [minister, ministry] de asuntos exteriores; [policy, relations] exterior4)•
foreign to —a) (=uncharacteristic of) ajeno a, impropio desuch behaviour was foreign to his nature — este comportamiento era ajeno a or impropio de su carácter
b) (=unfamiliar to) ajeno a2.CPDforeign affairs NPL — asuntos mpl exteriores
Secretary of State for Foreign Affairs — Secretario(-a) m / f de Estado para Asuntos Exteriores
foreign affairs correspondent N — corresponsal mf de asuntos exteriores
foreign agent N — agente mf extranjero(-a)
foreign aid N — (=aid to other countries) ayuda f al extranjero, ayuda f internacional; (=aid from abroad) ayuda f internacional
foreign body N — frm cuerpo m extraño frm
foreign correspondent N — corresponsal mf en el extranjero
foreign currency N — moneda f extranjera
foreign currency income N — ingresos mpl de moneda extranjera
tourism is a major source of our foreign currency income — el turismo es una importante fuente de ingresos de moneda extranjera para nuestro país
foreign debt N — deuda f externa or exterior
foreign exchange N — (=currency) divisas fpl ; (=reserves) reservas fpl de divisas; (=market) mercado m de divisas; (=system) cambio m de divisas
tourism is Thailand's biggest earner of foreign exchange — el turismo es la principal fuente de divisas para Tailandia
foreign exchange dealer N — agente mf de cambio, operador(a) m / f cambiario(-a) or de cambio
foreign exchange market N — mercado m de divisas
foreign exchange rate N — tipo m de cambio de divisas
foreign exchange reserves NPL — reservas fpl de divisas
foreign exchange trader N — = foreign exchange dealer
foreign exchange trading N — operaciones fpl de cambio (de divisas)
foreign investment N — (from abroad) inversión f extranjera; (in other countries) inversión f en el extranjero
Foreign Minister N — Ministro(-a) m / f de Asuntos Exteriores
Foreign Ministry N — Ministerio m de Asuntos Exteriores
foreign national N — ciudadano(-a) m / f extranjero(-a)
the Foreign Office N — (Brit) el Ministerio de Asuntos Exteriores
foreign policy N — política f exterior
Foreign Secretary N — (Brit) Ministro(-a) m / f de Asuntos Exteriores
foreign service N — (US) servicio m exterior
foreign trade N — comercio m exterior
* * *['fɔːrən, 'fɑː-, 'fɒrən]1)a) <custom/country/language> extranjerob) <policy/trade/relations> exteriorforeign debt — deuda f externa
2) ( alien)to be foreign TO something/somebody — ser* ajeno a algo/alguien
3) ( Med) extraño -
10 adjustment
n1) урегулирование, улаживание; приведение в соответствие; разрешение спора; мировое соглашение2) (экономическое) приспособление; приспособительная реакция (к меняющимся условиям); установление равновесия; приведение в соответствие; исправление; уточнение; корректировка3) регулирование, выравнивание (платёжного баланса и т.п.)4) подгонка (расчёта)• -
11 cable
1. noun2) (Electr., Teleph.) Kabel, das2. transitive verb* * *['keibl] 1. noun1) ((a) strong rope or chain for hauling or tying anything, especially a ship.) das Tau2) ((a set of) wires for carrying electric current or signals: They are laying (a) new cable.) das Kabel5) (cable television.)2. verb(to telegraph by cable: I cabled news of my mother's death to our relations in Canada.) telegraphieren- academic.ru/115569/cable-car">cable-car- cable television
- cable TV* * *ca·ble[ˈkeɪbl̩]I. ncoil of \cable Kabelrolle fto lay \cables Kabel verlegento go over to \cable [or a \cable number] an das Kabelnetz abgeben, zu einer Nummer im Kabelnetz umschalten\cable transfer telegrafische Geldüberweisungto send sth by \cable etw als Telegramm schicken [o veraltet kabelnII. vt▪ to \cable sb jdm ein Telegramm schicken▪ to \cable sb sth jdm etw telegrafieren2. TV▪ to be \cabled verkabelt sein* * *['keɪbl]1. n4) (= cable television) Kabelfernsehen nt2. vtinformation telegrafisch durchgeben; (overseas) kabelnto cable sb — jdm telegrafieren/kabeln
3. vitelegrafieren, ein Telegramm/Kabel schicken* * *cable [ˈkeıbl]A s1. Kabel n, (Draht)Seil n:cut one’s cables fig alle Brücken hinter sich abbrechen2. SCHIFF Ankertau n, -kette f:a) das Ankertau schießen lassen,3. ELEK (Leitungs)Kabel n4. ARCH Schiffstauverzierung f7. Kabelfernsehen n:on cable auf KabelB v/t2. mit einem Kabel versehen oder befestigen3. Drähte etc kablieren, zu einem Kabel zusammendrehen4. a) jemandem etwas telegrafierenb) jemanden telegrafisch benachrichtigenC v/i telegrafieren* * *1. noun2) (Electr., Teleph.) Kabel, das2. transitive verb(transmit) telegraphisch durchgeben, kabeln [Mitteilung, Nachricht]; (inform)* * *(US) (telegraphy) n.Telegramm n. n. -
12 maintain
(relations, contact) entretenir; (exchange rate, output) maintenir;∎ we must maintain our position as market leader nous devons maintenir notre position de leader sur le marché -
13 of
acknowledgement of receiptподтверждение приемаactual time of arrivalфактическое время прибытияaerodrome of callаэродром выхода на радиосвязьaerodrome of departureаэродром вылетаaerodrome of intended landingаэродром предполагаемой посадкиaerodrome of originаэродром припискиaircraft center - of - gravityцентровка воздушного суднаairport of departureаэропорт вылетаairport of destinationаэропорт назначенияairport of entryаэропорт прилетаallocation of dutiesраспределение обязанностейallocation of frequenciesраспределение частотallotment of frequenciesвыделение частотalternative means of communicationрезервные средства связиamount of controlsстепень использованияamount of feedbackстепень обратной связиamount of precipitationколичество осадковangle of allowanceугол упрежденияangle of approachугол захода на посадкуangle of approach lightугол набора высотыangle of ascentугол набора высотыangle of attackугол атакиangle of climbугол набора высотыangle of coverageугол действияangle of crabугол сносаangle of descentугол сниженияangle of deviationугол отклоненияangle of dipугол магнитного склоненияangle of diveугол пикированияangle of downwashугол скоса потока внизangle of elevationугол местаangle of exitугол сходаangle of glideугол планированияangle of incidenceугол атакиangle of indraftугол входа воздушной массыangle of lagугол отставанияangle of landingпосадочный уголangle of pitchугол тангажаangle of rollугол кренаangle - of - sideslip transmitterдатчик угла скольженияangle of sightугол прицеливанияangle of slopeугол наклона глиссадыangle of stallугол сваливанияangle of turnугол разворотаangle of upwashугол скоса потока вверхangle of visibilityугол обзораangle of yawугол рысканияantimeridian of Greenwichмеридиан, противоположный Гринвичскомуapparent drift of the gyroкажущийся уход гироскопаapplication of tariffsприменение тарифовapproach rate of descentскорость снижения при заходе на посадкуarc of a pathдуга траекторииarc of equal bearingsдуга равных азимутовarea of coverageзона действияarea of coverage of the forecastsрайон обеспечения прогнозамиarea of occurenceрайон происшествияarea of responsibilityзона ответственностиarrest the development of the stallпрепятствовать сваливаниюassessment of costsустановление размеров расходовassignment of dutiesраспределение обязанностейAssociation of European AirlinesАссоциация европейских авиакомпанийAssociation of South Pacific AirlinesАссоциация авиакомпаний южной части Тихого океанаassumption of control messageприем экипажем диспетчерского указанияat a speed ofна скоростиat the end ofв конце циклаat the end of segmentв конце участка(полета) at the end of strokeв конце хода(поршня) at the start of cycleв начале циклаat the start of segmentв начале участка(полета) aviation-to-aviation type of interferenceпомехи от авиационных объектовavoidance of collisionsпредотвращение столкновенийavoidance of hazardous conditionsпредупреждение опасных условий полетаaxial of bankпродольная осьaxis of precessionось прецессии гироскопаaxis of rollпродольная осьaxis of rotationось вращенияaxis of yawвертикальная осьbackward movement of the stickвзятие ручки на себяbe out of trimбыть разбалансированнымbest rate of climbнаибольшая скороподъемностьbias out of viewвыходить из поля зренияbill of entryтаможенная декларацияbill of ladingгрузовая накладнаяblanketing of controlsзатенение рулейbody of compass cardдиск картушки компасаboundary of the areaграница зоныBureau of Administration and ServicesАдминистративно-хозяйственное управлениеcamber of a profileкривизна профиляcare of passengersобслуживание пассажировcarriage of passengersперевозка пассажировcarry out a circuit of the aerodromeвыполнять круг полета над аэродромомcause of aircraft troubleпричина неисправности воздушного суднаcenter of air pressureцентр аэродинамического давленияcenter of depressionцентр низкого давленияcenter of forceцентр приложения силыcenter of gravityцентр тяжестиcenter of massцентр массcenter of pressureцентр давленияCentral Agency of Air ServiceГлавное агентство воздушных сообщенийcertificate of revaccinationсертификат ревакцинацииcertificate of safety for flightсвидетельство о допуске к полетамcertificate of vaccinationсертификат вакцинацииchoice of fieldвыбор посадочной площадкиclass of liftкласс посадкиclearance of goodsтаможенное разрешение на провозclearance of obstaclesбезопасная высота пролета препятствийclearance of the aircraftразрешение воздушному суднуcoefficient of heat transferкоэффициент теплопередачиcome clear of the groundотрываться от землиcomplex type of aircraftкомбинированный тип воздушного суднаcomposition of a crewсостав экипажаconcept of separationэшелонированиеconditions of carriageусловия перевозокcone of raysпучок лучейcongestion of informationнасыщенность информацииcontinuity of guidanceнепрерывность наведенияcontour of perceived noiseконтур воспринимаемого шумаcontrol of an investigationконтроль за ходом расследованияcorrelation of levelsприведение эшелонов в соответствиеcountry of arrivalстрана прилетаcountry of originстрана вылетаcourse of trainingкурс подготовкиcoverage of the chartкартографируемый районcurve of equal bearingsлиния равных азимутовdanger of collisionsопасность столкновенияdegree of accuracyстепень точностиdegree of freedomстепень свободыdegree of skillуровень квалификацииdegree of stabilityстепень устойчивостиdenial of carriageотказ в перевозкеDepartment of TransportationМинистерство транспортаderivation of operating dataрасчет эксплуатационных параметровdetermination of causeустановление причиныdetermine amount of the errorопределять величину девиацииdetermine the extent of damageопределять степень поврежденияdetermine the sign of deviationопределять знак девиацииdevelopment of the stallпроцесс сваливанияdirection of approachнаправление захода на посадкуdirection of rotationнаправление вращенияdirection of turnнаправление разворотаduration of noise effectпродолжительность воздействия шумаelevation of the stripпревышение летной полосыelevation setting of light unitsустановка углов возвышения глиссадных огнейeliminate the cause ofустранять причинуeliminate the source of dangerустранять источник опасности(для воздушного движения) end of runwayначало ВППenforce rules of the airобеспечивать соблюдение правил полетовen-route change of levelизменение эшелона на маршрутеerection of the gyroвосстановление гироскопаestimated position of aircraftрасчетное положение воздушного суднаestimated time of arrivalрасчетное время прибытияestimated time of departureрасчетное время вылетаestimated time of flightрасчетное время полетаeven use of fuelравномерная выработка топливаextension of ticket validityпродление срока годности билетаextent of damageстепень поврежденияfacilitate rapid clearance ofобеспечивать быстрое освобождениеfactor of safetyуровень безопасностиfiling of statistical dataпредставление статистических данныхfirst freedom of the airпервая степень свободы воздухаfirst type of occurenceпервый тип событияflow of air trafficпоток воздушного движенияfly under the supervision ofлетать под контролемfor reasons of safetyв целях безопасностиfreedom of actionсвобода действийfreedom of the airстепень свободы воздухаfrequency of operationsчастота полетовgathering of informationсбор информацииgeneral conditions of carriageосновные условия перевозкиGeneral Conference of Weights and MeasureГенеральная конференция по мерам и весамGeneral Department of International Air Services of AeroflotЦентральное управление международных воздушных сообщений гражданской авиацииget out of controlтерять управлениеgiven conditions of flightзаданные условия полетаgo out of controlстановиться неуправляемымgo out of the spinвыходить из штопораgrade of serviceкатегория обслуживанияgrade of the pilot licenceкласс пилотского свидетельстваgrading of runwayнивелирование ВППheight at start of retractionвысота начала уборкиhover at the height ofзависать на высотеidentification of signalsопознавание сигналовinconventional type of aircraftнестандартный тип воздушного суднаincrease a camber of the profileувеличивать кривизну профиляindication of a requestобозначение запросаin interests of safetyв интересах безопасностиinitial rate of climbначальная скороподъемностьinitial stage of go-aroundначальный участок ухода на второй кругinlet angle of attackугол атаки заборного устройстваintake angle of attackугол атаки воздухозаборникаintegrated system of airspace controlкомплексная система контроля воздушного пространстваinterception of civil aircraftперехват гражданского воздушного суднаInternational Co-ordinating Council of Aerospace Industries AssociationМеждународный координационный совет ассоциаций авиакосмической промышленностиInternational Council of Aircraft Owner and Pilot AssociationsМеждународный совет ассоциаций владельцев воздушных судов и пилотовInternational Federation of Air Line Pilots' AssociationsМеждународная федерация ассоциаций линейных пилотовInternational Federation of Air Traffic Controllers' AssociationsМеждународная федерация ассоциаций авиадиспетчеровInternational Relations Department of the Ministry of Civil AviationУправление внешних сношений Министерства гражданской авиацииinterpretation of the signalрасшифровка сигналаinterpretation of weather chartчтение метеорологической картыintersection of air routesпересечение воздушных трассin the case of delayв случае задержкиin the event of a mishapв случае происшествияin the event of malfunctionв случая отказаintroduction of the correctionsввод поправокkeep clear of rotor bladesостерегаться лопастей несущего винтаkeep clear of the aircraftдержаться на безопасном расстоянии от воздушного суднаkeep out of the wayне занимать трассуlayout of aerodrome markingsмаркировка аэродромаlayout of controlsрасположение органов управленияlessee of an aircraftарендатор воздушного суднаlevel of airworthinessуровень летной годностиlevel of safetyуровень безопасностиlevel of speech interferenceуровень помех речевой связиlimiting range of massпредел ограничения массыline of flightлиния полетаline of positionлиния положенияline of sightлиния визированияlocation of distressрайон бедствияloss of controlпотеря управленияloss of pressurizationразгерметизацияloss of strengthпотеря прочностиmagnetic orientation of runwayориентировка ВПП по магнитному меридиануmargin of errorдопуск на погрешностьmargin of liftзапас подъемной силыmargin of safetyдопустимый уровень безопасностиmargin of stabilityзапас устойчивостиmarking of pavementsмаркировка покрытияmean scale of the chartсредний масштаб картыmeans of communicationсредства связиmeans of identificationсредства опознаванияmeridian of Greenwichгринвичский меридианmethod of steepest descentспособ резкого сниженияmode of flightрежим полетаmoment of inertiaмомент инерцииmoment of momentumмомент количества движенияname-code of the routeкодирование названия маршрутаonset of windрезкий порыв ветраoperation of aircraftэксплуатация воздушного суднаout of ground effectвне зоны влияния землиout of serviceизъятый из эксплуатацииovershoot capture of the glide slopeпоздний захват глиссадного лучаperiod of rating currencyпериод действия квалифицированной отметкиpersonal property of passengersличные вещи пассажировpilot's field of viewполе зрения пилотаplane of rotationплоскость вращенияplane of symmetry of the aeroplaneплоскость симметрии самолетаpoint of arrivalпункт прилетаpoint of callпункт выхода на связьpoint of departureпункт вылетаpoint of destinationпункт назначенияpoint of discontinuityточка разрываpoint of intersectionточка пересеченияpoint of loadingпункт погрузкиpoint of no returnрубеж возвратаpoint of originпункт вылетаpoint of turn-aroundрубеж разворотаpoint of unloadingпункт выгрузкиportion of a flightотрезок полетаportion of a runwayучасток ВППprevention of collisionsпредотвращение столкновенийprimary element of structureосновной элемент конструкцииprohibition of landingзапрещение посадкиprolongation of the ratingпродление срока действия квалификационной отметкиpromotion of safetyобеспечение безопасности полетовproof of complianceдоказательство соответствияpropagation of soundраспространение шумаprotection of evidenceсохранение вещественных доказательствpull out of the spinвыводить из штопораpull the aircraft out ofбрать штурвал на себяradar transfer of controlпередача радиолокационного диспетчерского управленияradius of curvatureрадиус кривизныrange of coverageрадиус действияrange of motionдиапазон отклоненияrange of revolutionsдиапазон оборотовrange of visibilityдальность видимостиrange of visionдальность обзораrate of climbскороподъемностьrate of closureскорость сближенияrate of descentскорость сниженияrate of disagreementскорость рассогласованияrate of dutyскорость таможенной пошлиныrate of exchangeкурс обмена валютыrate of flaps motionскорость отклонения закрылковrate of growthтемп ростаrate of pitchскорость по тангажуrate of rollскорость кренаrate of sideslipскорость бокового скольженияrate of trimскорость балансировкиrate of turnскорость разворотаrate of yawскорость рысканияreception of telephonyприем телефонных сообщенийrecord of amendmentsлист учета поправокrecord of revisionsвнесение поправокregularity of operationsрегулярность полетовrelay of messagesпередача сообщенийrelease of controlпередача управленияremoval of aircraftудаление воздушного суднаremoval of limitationsотмена ограниченийreplacement of partsзамена деталейrepresentative of a carrierпредставитель перевозчикаreservation of a seatбронирование местаretirement of aircraftсписание воздушного суднаright - of - entryпреимущественное право входаroll out of the turnвыходить из разворотаrules of the airправила полетовsafe handling of an aircraftбезопасное управление воздушным судномsecond freedom of the airвторая степень свободы воздухаsecond type of occurenceвторой тип событияselection of engine modeвыбор режима работы двигателяsequence of fuel usageочередность выработки топлива(по группам баков) sequence of operationпоследовательность выполнения операцийshowers of rain and snowливневый дождь со снегомsimultaneous use of runwaysодновременная эксплуатация нескольких ВППsite of occurrenceместо происшествияslope of levelнаклон кривой уровня(шумов) source of dangerисточник опасностиStanding Committee of PerformanceПостоянный комитет по летно-техническим характеристикамstart of leveloffначало выравниванияstart of takeoffначало разбега при взлетеstate of aircraft manufactureгосударство - изготовитель воздушного суднаstate of dischargeстепень разряженности(аккумулятора) state of emergencyаварийное состояниеstate of occurenceгосударство места событияstate of transitгосударство транзитаsteadiness of approachустойчивость при заходе на посадкуsteady rate of climbустановившаяся скорость набора высотыstructure of frontsструктура атмосферных фронтовsubmission of a flight planпредставление плана полетаsystem of monitoring visual aidsсистема контроля за работой визуальных средств(на аэродроме) system of unitsсистема единиц(измерения) table of cruising levelsтаблица крейсерских эшелоновtable of intensity settingsтаблица регулировки интенсивностиtable of limitsтаблица ограниченийtable of toleranceтаблица допусковtake out of serviceснимать с эксплуатацииtarget level of safetyзаданный уровень безопасности полетовtemporary loss of controlвременная потеря управляемостиtermination of controlпрекращение диспетчерского обслуживанияtheory of flightтеория полетаtime of lagвремя запаздыванияtime of originвремя отправленияtitl of the gyroзавал гироскопаtop of climbконечный участок набора высотыtransfer of controlпередача диспетчерского управленияtransmission of telephonyпередача радиотелефонных сообщенийtransmit on frequency ofвести передачу на частотеtriangle of velocitiesтреугольник скоростейunder any kind of engine failureпри любом отказе двигателяuneven use of fuelнеравномерная выработка топливаunit of measurementединица измеренияvelocity of soundскорость звукаwall of overpressureфронт избыточного давленияwarn of dangerпредупреждать об опасностиwithin the frame ofв пределахworking language of ICAOрабочий язык ИКАОzone of intersectionзона пересеченияzone of silenceзона молчания -
14 low
low [ləʊ]bas ⇒ 1 (a)-(d), 1 (f), 1 (i), 1 (j), 2 (a)-(d), 3 (a) faible ⇒ 1 (b)-(e), 1 (i) mauvais ⇒ 1 (e) grossier ⇒ 1 (g) niveau bas ⇒ 3 (b) dépression ⇒ 3 (c)(a) (in height) bas;∎ this room has a low ceiling cette pièce est basse de plafond;∎ low hills collines peu élevées;∎ a low neckline un décolleté;∎ the sun was already low in the sky le soleil était déjà bas dans le ciel;∎ the houses are built on low ground les maisons sont bâties dans une cuvette;∎ the river is low today la rivière est basse aujourd'hui;∎ low bridge (sign) hauteur limitée∎ the temperature is in the low twenties il fait un peu plus de vingt degrés;∎ old people are given very low priority les personnes âgées ne sont absolument pas considérées comme prioritaires;∎ I've reached a low point in my career j'ai atteint un creux dans ma carrière;∎ their relationship is at a low ebb leurs relations sont au plus bas;∎ a low blood count une numération globulaire basse(c) (in degree, intensity → probability, visibility) faible; (→ fire) bas; (→ lighting) faible, tamisé;∎ cook on a low heat faire cuire à feu doux;∎ to keep a low profile garder un profil bas(d) (below average → number, cost, price, rate) bas, faible; (→ profit) faible, maigre; (→ salary) peu élevé;∎ low economic growth faible croissance économique;∎ attendance was low il y avait peu de monde;∎ we're only playing for low stakes nous ne jouons que de petites mises, nous ne jouons pas de grosses sommes;∎ we're rather low on whisky on n'a plus beaucoup de whisky;∎ we're getting low on kerosene nous allons bientôt être à court de kérosène;∎ our water supply is getting low notre réserve d'eau baisse;∎ the ammunition is getting low nous aurons bientôt épuisé les munitions;∎ low in calories pauvre en calories;∎ the soil is very low in nitrogen la terre est très pauvre en azote(e) (poor → intelligence, standard) faible; (→ opinion) faible, piètre; (→ in health) mauvais, médiocre; (→ in quality) mauvais;∎ he's very low at the moment il est bien bas ou bien affaibli en ce moment;∎ I'm in rather low spirits, I feel rather low je n'ai pas le moral, je suis assez déprimé;∎ the pupils in this school have a low standard of reading les élèves de cette école ont un niveau faible en lecture;∎ a low quality carpet une moquette de mauvaise qualité∎ to be of low birth être de basse extraction ou d'origine modeste;∎ low ranking officials petits fonctionnaires mpl, fonctionnaires mpl subalternes∎ to keep low company fréquenter des gens peu recommandables;∎ that was a low trick c'était un sale tour;∎ that was rather a low thing to do ce n'était pas très joli de faire une chose pareille;∎ a man of low cunning un homme d'une ruse ignoble∎ low forms of life des formes de vie inférieures ou peu évoluées∎ keep your voice low ne parlez pas trop fort;∎ in a low voice à voix basse, à mi-voix;∎ turn the radio down low mettez la radio moins fort;∎ turn the lights down low baissez les lumières;∎ she gave a low groan elle poussa un faible gémissement;∎ we heard a low moan nous avons entendu une plainte étouffée(j) (deep → note, voice) bas∎ to play a low trump jouer un petit atout2 adverb(a) (in height) bas;∎ lower down plus bas;∎ aim low visez bas;∎ I can't bend down that low je ne peux pas me pencher si bas;∎ a helicopter flew low over the town un hélicoptère a survolé la ville à basse altitude;∎ the sun sank low on the horizon le soleil est descendu très bas sur l'horizon;∎ she was sitting very low in her chair elle était avachie sur sa chaise;∎ he bowed low il s'inclina profondément;∎ to be laid low (ill) être immobilisé(b) (in intensity) bas;∎ the fire had burnt low le feu avait baissé;∎ stocks are running low les réserves baissent;∎ the batteries are running low les piles sont usées;∎ turn the music down low baisse la musique∎ I can't sing that low je ne peux pas chanter aussi bas∎ to buy low acheter à bas prix; Stock Exchange acheter quand les cours sont bas∎ I wouldn't stoop or sink so low as to tell lies je ne m'abaisserais pas à mentir3 noun(a) (in height) bas m(b) (degree, level) niveau m bas, point m bas;∎ the dollar has reached a record low le dollar a atteint son niveau le plus bas;∎ the share price has reached a new low l'indice des actions est descendu à son plus bas niveau;∎ inflation is at an all-time low l'inflation est à son niveau le plus bas;∎ relations between them are at an all-time low leurs relations n'ont jamais été si mauvaises;∎ Stock Exchange the highs and lows les hauts mpl et les bas mpl∎ the heating is on low le chauffage est au minimum(d) Meteorology dépression f∎ in low en première/secondemeugler, beugler►► Cards the low cards les basses cartes fpl;1 noun= section de l'Église anglicane qui se distingue par la simplicité du rituel= de tendance conservatrice, dans l'Église anglicane;Theatre low comedy farce f;the Low Countries les Pays-Bas mpl;∎ in the Low Countries aux Pays-Bas;familiar low five = tape amicale donnée dans la paume de quelqu'un pour le saluer, le féliciter ou en signe de victoire;American low gear première (vitesse) f;Low German bas allemand m;Low Latin bas latin m;low life pègre f; (individual → disreputable) voyou m, crapule f; (→ criminal) membre m du milieu ou de la pègre;Religion Low Mass messe f basse;low pressure basse pression f;∎ Meteorology a low pressure area, an area of low pressure une zone de basse pression;the low season la basse saison;low season holidays vacances fpl hors saison;low technology technologie f de base;low tide marée f basse;∎ at low tide à marée basse;low water (UNCOUNT) basses eaux fpl -
15 national
1. прил.1) общ. национальный, общенациональный, народный (относящийся к данной стране, народу в целом; в отличие от местного, регионального, международного)national law — национальное [внутригосударственное\] право
Syn:See:international, transnational, supranational, domestic, national accordance, national account, national accounts, national affairs, national administration 2), national advertising, national agreement, national assent, National Automated Accounting Research System, national bank 2), national bolshevism, national brand, national campaign, national central bank, National Change of Address, national character, national communism, national communist, National Competition Policy, national competitive bidding, national consent, national consumption, National Counterintelligence Executive, national currency, National Development Bond, National Disability Development Initiative, national distribution, national distributor, national economic accounting, national economics, National Exchange Market System, national firm, National Flood Insurance Program, national government, national harmony, national idea, national identity, national income, National Institutional Delivery System, National Insurance, national interest, national launch, national legitimacy, national market, national marketer, national marketing, national minimum wage, national nominating convention, national non-domestic rate, national numbering agency, national origins system, national origins quota system, national ownership 2), national patent, national patent law, national policy, national policy, national politics, national product, national promotion, National Public Accountant, national question, national reconciliation, national retailer, national sales force, national sales manager, national savings, National Secretary's Day, national security, national self-consciousness, national self-determination, national service, National Socialism, national sovereignty, national tax policy, national taxes, national trademark, national treatment, National Vocation Qualification, national wealth, national wholesaler, National Westminster Bank Ltd. v. Holesowen Presswork and Assemblies Ltd., National Association of Securities Dealers Rules of Fair Practice, National Bank Act, National Banking Act, National Exchange Market System Act, National Flood Insurance Act, National Health Service Reorganization Act 1973, National Housing Act, National Income and Product Accounts, National Labor Relations Act, National Minimum Wage Act 1998, National Trade Estimate Report, National Trade Estimate Report on Foreign Trade Barriers, National Advertising Benevolent Society, National Advertising Division, National Advertising Division of the Council of Better Business Bureaus, National Advertising Review Board, National Advertising Review Council, National Advisory Council on International Monetary and Financial Policies, National Aeronautics and Space Administration, National Agricultural Statistics Service, National Alliance for Insurance Education & Research, National Alliance for Insurance Education and Research, National Alliance Research 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National Association of Mutual Insurance Companies, National Association of Pension Funds, National Association of Personal Financial Advisors, National Association of Professional Insurance Agents, National Association of Professional Surplus Lines Offices, National Association of Public Insurance Adjusters, National Association of Purchasing Managers, National Association of Recording Merchandisers, National Association of Regulatory Utility Commissioners, National Association of Schoolmasters and Union of Women Teachers, National Association of Securities Dealers, National Association of Securities Dealers and Investment Managers, National Association of Securities Dealers Automated Quotation, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National 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National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State 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of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers, National Association of State Auditors, Comptrollers and Treasurers2) общ. государственный (финансируемый и/или контролируемый государством; в отличие от частного)national library — государственная [национальная\] библиотека
See:national administration 1), national bank 1), national curriculum, national debt, national ownership 1), national property, national treasury, National Archives and Records Administration, National Cemetery Administration2. сущ.общ. подданный, гражданин (какого-л. государства)fellow nationals, one's own nationals — сограждане, соотечественники
See:specially designated national, Convention on the Settlement of Investment Disputes between States and Nationals of Other States, resident 2. 2)
* * *
1) национальный, относящийся к данному государству, народу; 2) внутренний, в отличие от международного. -
16 give
give [gɪv]donner ⇒ 1A (a)-(c), 1B (b)-(d), 1C (a), 1C (d), 1C (e), 1D (a), 1D (c)-(f), 2 (a) offrir ⇒ 1A (a), 1A (c) conférer ⇒ 1B (a) imposer ⇒ 1C (b) reconnaître ⇒ 1C (f) faire ⇒ 1D (a)-(c), 1D (f) s'affaisser ⇒ 2D (b) élasticité ⇒ 3A.∎ I gave him the book, I gave the book to him je lui ai donné le livre;∎ we gave our host a gift nous avons offert un cadeau à notre hôte;∎ the family gave the paintings to the museum la famille a fait don des tableaux au musée;∎ he gave his daughter in marriage il a donné sa fille en mariage;∎ she gave him her hand (to hold) elle lui a donné ou tendu la main; (in marriage) elle lui a accordé sa main;∎ literary to give oneself to sb se donner à qn;∎ I give you the newlyweds! (in toast) je lève mon verre au bonheur des nouveaux mariés!;∎ I gave him my coat to hold je lui ai confié mon manteau;∎ she gave them her trust elle leur a fait confiance, elle leur a donné sa confiance;∎ familiar give it all you've got! mets-y le paquet!;∎ familiar I'll give you something to cry about! je vais te donner une bonne raison de pleurer, moi!;∎ give it to them! allez-y!;∎ familiar I gave him what for! (reprimanded him) je lui ai passé un savon!;∎ familiar caviare on toast? I'll give him caviare on toast! (in annoyance at request) du caviar et des toasts! je vais lui en donner, moi, du caviar et des toasts!(b) (grant → right, permission, importance) donner;∎ give the matter your full attention prêtez une attention toute particulière à cette affaire;∎ he gave your suggestion careful consideration il a considéré votre suggestion avec beaucoup d'attention;∎ Law the court gave her custody of the child la cour lui a accordé la garde de l'enfant;∎ she hasn't given her approval yet elle n'a pas encore donné son consentement(c) (provide with → drink, food) donner, offrir; (→ lessons, classes, advice) donner; (→ help) prêter;∎ give our guests something to eat/drink donnez à manger/à boire à nos invités;∎ we gave them lunch nous les avons invités ou nous leur avons fait à déjeuner;∎ I think I'll give them beef for lunch je crois que je vais leur faire du bœuf au déjeuner;∎ let me give you some advice laissez-moi vous donner un conseil;∎ I gave her the biggest bedroom je lui ai donné la plus grande chambre;∎ they're giving us a pay rise ils nous donnent une augmentation de salaire;∎ an investment that gives 10 percent un placement qui rend ou rapporte 10 pour cent;∎ the children can wash up, it will give them something to do les enfants peuvent faire la vaisselle, ça les occupera;∎ she gave him two lovely daughters elle lui a donné deux adorables filles;∎ to give a child a name donner un nom à un enfant;∎ to give sb/sth one's support soutenir qn/qch;∎ do you give a discount? faites-vous des tarifs préférentiels?;∎ this lamp gives a poor light cette lampe éclaire mal;∎ give me time to think donnez-moi ou laissez-moi le temps de réfléchir;∎ she didn't give him time to say no elle ne lui a pas laissé le temps de dire non;∎ just give me time! sois patient!;∎ we were given a choice on nous a fait choisir;∎ give me a chance! donne-moi une chance!;∎ such talent is not given to us all nous n'avons pas tous un tel talent;∎ familiar give me classical music any day! à mon avis rien ne vaut la musique classique!□B.(a) (confer → award) conférer;∎ they gave her an honorary degree ils lui ont conféré un diplôme honorifique(b) (dedicate) donner, consacrer;∎ she gave all she had to the cause elle s'est entièrement consacrée à cette cause;∎ can you give me a few minutes? pouvez-vous m'accorder ou me consacrer quelques instants?;∎ he gave his life to save the child il est mort ou il a donné sa vie pour sauver l'enfant;∎ I've given you six years of my life je t'ai donné six ans de ma vie;∎ she gave this job the best years of her life elle a consacré à ce travail les plus belles années de sa vie∎ I gave him my sweater in exchange for his gloves je lui ai échangé mon pull contre ses gants;∎ I'll give you a good price for the table je vous donnerai ou payerai un bon prix pour la table;∎ how much will you give me for it? combien m'en donneras-tu?;∎ I would give a lot or a great deal to know… je donnerais beaucoup pour savoir…(d) (transmit) donner, passer;∎ I hope I don't give you my cold j'espère que je ne vais pas te passer mon rhumeC.∎ the walk gave him an appetite la promenade l'a mis en appétit ou lui a ouvert l'appétit;∎ the news gave me a shock la nouvelle m'a fait un choc;∎ to give oneself trouble se donner du mal∎ the teacher gave us three tests this week le professeur nous a donné trois interrogations cette semaine;∎ to give sb a black mark infliger un blâme à qn;∎ Law he was given (a sentence of) fifteen years il a été condamné à quinze ans de prison(c) (announce → verdict, judgment)∎ the court gives its decision today la cour prononce ou rend l'arrêt aujourd'hui;∎ the court gave the case against/for the management la cour a décidé contre/en faveur de la direction;∎ given this third day of March délivré le 3 mars;∎ given under my hand and seal reçu par-devant moi et sous mon sceau;∎ Sport the umpire gave the batsman out l'arbitre a déclaré le joueur hors jeu(d) (communicate → impression, order, signal) donner; (→ address, information) donner, fournir; (→ news, decision) annoncer;∎ to give sb a message communiquer un message à qn;∎ she gave her age as forty-five elle a déclaré avoir quarante-cinq ans;∎ give her my love embrasse-la pour moi;∎ he is to give his decision tomorrow il devra faire connaître ou annoncer sa décision demain;∎ I gave a description of the suspect j'ai donné ou fourni une description du suspect;∎ you gave me to believe he was trustworthy vous m'avez laissé entendre qu'on pouvait lui faire confiance;∎ I was given to understand she was ill on m'a donné à croire qu'elle était malade;∎ she gave no sign of life elle n'a donné aucun signe de vie∎ that's given me an idea ça me donne une idée;∎ don't go giving him ideas! ne va pas lui mettre des idées dans la tête!;∎ give us a clue donne-nous un indice;∎ let me give you an example laissez-moi vous donner un exemple;∎ don't give me any nonsense about missing your train! ne me raconte pas que tu as raté ton train!;∎ familiar don't give me that (nonsense)! ne me raconte pas d'histoires!(f) (admit, concede) reconnaître, accorder;∎ she's certainly intelligent, I'll give you that elle est très intelligente, ça, je te l'accorde;∎ Sport he gave me the game il m'a concédé la partieD.∎ he gave a laugh il a laissé échapper un rire;∎ he gave a loud laugh il a éclaté de rire;∎ give us a song chantez-nous quelque chose(b) (make → action, gesture) faire;∎ she gave them an odd look elle leur a jeté ou lancé un regard curieux;∎ he gave her hand a squeeze il lui a pressé la main;∎ she gave her hair a comb elle s'est donné un coup de peigne;∎ he gave his face a wash il s'est lavé le visage;∎ he gave the table a wipe il a essuyé la table;∎ I gave the boy a push j'ai poussé le garçon;∎ the train gave a lurch le train a cahoté;∎ she gave him a slap elle lui a donné une claque;∎ she gave him a flirtatious smile elle lui a adressé ou fait un sourire séducteur;∎ he gave an embarrassed smile il a eu un sourire gêné∎ that evening she gave the performance of a lifetime ce soir-là elle était au sommet de son art(d) (hold → lunch, party, supper) donner, organiser;∎ they gave a dinner for the professor ils ont donné un dîner en l'honneur du professeur(e) (estimate the duration of) donner, estimer;∎ I give him one week at most je lui donne une semaine (au) maximum;∎ I'd give their marriage about a year if that je donne un an maximum à leur mariage∎ 17 minus 4 gives 13 17 moins 4 font ou égalent 13;∎ that gives a total of 26 ça donne un total de 26∎ to give way (ground) s'affaisser; (bridge, building, ceiling) s'effondrer, s'affaisser; (ladder, rope) céder, (se) casser;∎ the ground gave way beneath or under our feet le terrain s'est affaissé sous nos pieds;∎ her legs gave way (beneath her) ses jambes se sont dérobées sous elle;∎ his health finally gave way sa santé a fini par se détériorer ou se gâter;∎ their strength gave way leurs forces leur ont manqué;∎ it's easier to give way to his demands than to argue il est plus commode de céder à ses exigences que de lui résister;∎ don't give way if he cries ne cède pas s'il pleure;∎ I gave way to tears/to anger je me suis laissé aller à pleurer/emporter par la colère;∎ he gave way to despair il s'est abandonné au désespoir;∎ the fields gave way to factories les champs ont fait place aux usines;∎ his joy gave way to sorrow sa joie a fait place à la peine;∎ natural fibres have given way to synthetics les fibres naturelles ont été remplacées par les synthétiques;∎ give way to vehicles on your right (sign) priorité aux véhicules qui viennent de droite;∎ give way to pedestrians (sign) priorité aux piétons;(a) (contribute) donner;∎ please give generously nous nous en remettons à votre générosité;∎ to give generously of one's time donner beaucoup de son temps;∎ proverb it is better to give than to receive donner vaut mieux que recevoir;∎ in any relationship you have to learn to give and take dans toutes les relations, il faut apprendre à faire des concessions ou il faut que chacun y mette du sien;∎ to give as good as one gets rendre coup pour coup∎ the fence gave beneath or under my weight la barrière a cédé ou s'est affaissée sous mon poids;∎ something's got to give quelque chose va lâcher∎ now give! accouche!, vide ton sac!∎ what gives? qu'est-ce qui se passe?□3 noun(of metal, wood) élasticité f, souplesse f;∎ there's not enough give in this sweater ce pull n'est pas assez ampleà... près;∎ give or take a few days à quelques jours près►► give way sign signal m de priorité∎ it's so cheap they're practically giving it away c'est tellement bon marché, c'est comme s'ils en faisaient cadeau;∎ you couldn't give them away tu n'arriveras pas à t'en débarrasser (même si tu en faisais cadeau)(c) (throw away → chance, opportunity) gâcher, gaspiller∎ he didn't give anything away il n'a rien dit∎ her accent gave her away son accent l'a trahie;∎ no prisoner would give another prisoner away aucun prisonnier n'en trahirait un autre;∎ to give oneself away se trahir(f) Australian (renounce → habit) renoncer à, abandonner; (resign from → job) quitter; (→ position) démissionner de∎ give the book back to her rendez-lui le livre;∎ the store gave him his money back le magasin l'a remboursé➲ give in(relent, yield) céder;∎ to give in to sb/sth céder à qn/qch;∎ the country refused to give in to terrorist threats le pays a refusé de céder aux menaces des terroristes(hand in → book, exam paper) rendre; (→ found object, parcel) remettre; (→ application, name) donner(a) (emit, produce → gas, smell) émettredonner sur➲ give out(a) (hand out) distribuer(c) (make known) annoncer, faire savoir;∎ the hospital gave out information on her condition to them l'hôpital les a renseignés sur son état de santé;∎ it was given out that he was leaving on a dit ou annoncé qu'il partait∎ the old car finally gave out la vieille voiture a fini par rendre l'âme∎ her strength was giving out elle était à bout de forces, elle n'en pouvait plus;∎ his mother's patience gave out sa mère a perdu patience;∎ my luck gave out la chance m'a abandonné∎ he gave out to me because I was late (scolded) il m'a enguirlandé parce que j'étais en retarddonner sur∎ he gave the children over to his mother il a confié les enfants à sa mère∎ the land was given over to agriculture la terre a été consacrée à l'agriculture;∎ she gave herself over to helping the poor elle s'est consacrée à l'aide aux pauvres∎ give over crying! cesse de pleurer!∎ give over! assez!, arrête!➲ give up(a) (renounce → habit) renoncer à, abandonner; (→ friend) abandonner, délaisser; (→ chair, place) céder; (→ activity) cesser;∎ she'll never give him up elle ne renoncera jamais à lui;∎ he's given up smoking il a arrêté de fumer, il a renoncé au tabac;∎ I haven't given up the idea of going to China je n'ai pas renoncé à l'idée d'aller en Chine;∎ he gave up his seat to the old woman il a cédé sa place à la vieille dame;∎ don't give up hope ne perdez pas espoir;∎ he was ready to give up his life for his country il était prêt à mourir pour la patrie;∎ they gave up the game or the struggle ils ont abandonné la partie;∎ we gave her brother up for dead nous avons conclu que son frère était mort;∎ they gave the cause up for lost ils ont considéré que c'était une cause perdue;∎ to give up the throne renoncer au trône;∎ the doctors have given him up les médecins disent qu'il est perdu∎ they gave up the restaurant business ils se sont retirés de la restauration∎ the murderer gave himself up (to the police) le meurtrier s'est rendu ou livré (à la police);∎ he gave his accomplices up to the police il a dénoncé ou livré ses complices à la police∎ give it up for… je vous demande d'applaudir…∎ we can't give up now! on ne va pas laisser tomber maintenant!∎ to give up on sb (stop waiting for) renoncer à attendre qn; (stop expecting something from) ne plus rien attendre de qn;∎ I give up on him, he won't even try j'abandonne, il ne fait pas le moindre effort∎ to give oneself up to sth se livrer à qch;∎ they gave themselves up to a life of pleasure ils se sont livrés à une vie de plaisir;∎ he gave his life up to caring for the elderly il a consacré sa vie à soigner les personnes âgées;∎ his mornings were given up to business ses matinées étaient consacrées aux affaires -
17 advertisement
сущ.1) рекл. реклама, рекламное объявление; объявление (сообщение о предлагаемых товарах или услугах, предстоящих событиях и т. д., размещенное в прессе, на радио или телевидении, в интернете и т. п.)to insert [place, post, run\] an advertisement — разместить рекламу
...quarter page black and white advertisement — черно-белое рекламное объявление на четверть страницы
ATTRIBUTES: alternative 2. 3), cooperative 2. 1), deceptive, false 1. 4), full page, full-page, half page, half-page, quarter page, quarter-page, local 1. 1), small-space, test 3. 1)
Syn:See:air advertisement, all-text advertisement, alternative advertisement, bargain advertisement, bargain-sales advertisement, black and white advertisement, black-and-white advertisement, bleed advertisement, blind advertisement, block advertisement, borderless advertisement, box advertisement, boxed advertisement, broadcast advertisement, broadside advertisement, buried advertisement, business advertisement, charity advertisement, cinema advertisement, classified advertisement, classified advertisements, classified display advertisement, color advertisement, colour advertisement, comic-strip advertisement, commercial advertisement, consumer advertisement, convincing advertisement, co-op advertisement, cooperative advertisement, corporate advertisement, corrective advertisement, counter advertisement, cover advertisement, deceptive advertisement, direct-action advertisement, display advertisement, double-truck advertisement, drop-in advertisement, exchange advertisement, false advertisement, film advertisement, follow-up advertisement, fractional-page advertisement, framed advertisement, free advertisement, front page advertisement, gatefold advertisement, house advertisement, idea advertisement, illuminated advertisement, illustrated advertisement, industrial advertisement, informative advertisement, inside advertisement, inside transit advertisement, introductory advertisement, investment advertisement, island advertisement, job advertisement, joint advertisement, keyed advertisement, local advertisement, mail-order advertisement, mobile advertisement, movie advertisement, open advertisement, outdoor advertisement, paid-for advertisement, pop-up advertisement, press advertisement, print advertisement, printed advertisement, problem-solution advertisement, public relations advertisement, public service advertisement, public interest advertisement, radio advertisement, recruitment advertisement, reminder advertisement, repeat advertisement, retail advertisement, screen advertisement, self-advertisement, semi-display advertisement, slice-of-life advertisement, small-space advertisement, soft-selling advertisement, solus advertisement, teaser advertisement, television advertisement, testimonial advertisement, tie-in advertisement, tombstone advertisement, trade advertisement, transit advertisement, two-page advertisement, walking advertisement, want advertisements, advertisement column, advertisement copy, advertisement dummy, advertisement file, advertisement hoarding, advertisement matrix, advertisement originator, advertisement page, advertisement panel, advertisement performance, advertisement rate, advertisement recognition, advertisement size, advertisement space, advertisement test, commercial, advertising, advertecture2) рекл. = advertising 3),See:
* * *
реклама, рекламное объявление в газете, рекламная листовка или видео-, радиоролик.* * *рекламное объявление, сообщениеинформация, подготовленная для размещения в выбранных средствах распространения рекламытж. ad/ads -
18 advertising
сущ.1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)Over 60 percent of alcohol advertising [on television\] is shown during sports programming
Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.
Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.
two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет
Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.
No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.
2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.
the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве
ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),
alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),
foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional
Syn:See:accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе
advertising expert — рекламный эксперт, эксперт по рекламе
Syn:See:above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology
* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.* * *размещение объявлений; размещение рекламы; рекламирование. . Словарь экономических терминов .* * *эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги-----средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом -
19 domestic
1. прил.1)а) общ. домашний; семейныйdomestic cares [functions\] — обязанности по дому, домашние дела
See:domestic account 3), domestic labour, domestic partnership, 1), domestic violence, domestic relations order, domestic purposes benefitб) общ. бытовой (для домашнего потребления, в отличие от промышленного потребления)See:в) общ. домоседливый; любящий семейную жизньdomestic man [woman\] — домосед [домоседка\]
2)а) общ. внутренний ( находящийся или происходящий внутри страны или предприятия)domestic airport — внутренний аэропорт, аэропорт внутренних авиалиний
See:domestic account 1), domestic acquisition, domestic advertising, domestic affairs, domestic agreement, domestic analogy, domestic bill, domestic bond, domestic commerce, domestic consumption, domestic debt, domestic demand, domestic diplomacy, domestic distortion, domestic exchange ratio, domestic interest shock, domestic interest rate shock, domestic investment, domestic loan, domestic market 1), domestic marketer, domestic marketing, domestic merger, domestic outlet, domestic policy, domestic politics, domestic price, domestic public debt, domestic revenue effect, domestic resources, domestic savings, domestic subsidy, domestic support, domestic trade, Domestic Policy Councilб) общ. местный, отечественныйSee:domestic account 2), domestic applicant, domestic brand, domestic business, domestic company, domestic corporation, domestic currency, domestic exports, domestic food, domestic goods, domestic invention, domestic licensing, domestic market 2), domestic ordering, domestic owner, domestic patent, domestic production, domestic products, 2),в) сокр. D межд. эк., амер. местный* (один из статусов, присваиваемых товарам при допуске их в зону внешней торговли; этот статус присваивается товарам, которые были выращены или произведены на территории США либо ранее были ввезены на территорию США и прошли таможенную очистку (т. е. импортные товары, по которым были уплачены все причитающиеся пошлины и налоги))See:3) общ. домашний, прирученный ( о животных)2. сущ.1) общ. (домашняя) прислуга, слуги2) мн., эк., амер. товары отечественного производстваSee:import 1. 2)
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